Local SEO Artikelen
200 gekochte citations gaven geen meetbaar effect
Citations worden verkocht als rankingversneller. Er werden er tweehonderd gekocht en gemeten met een nulmeting. Resultaat: geen meetbaar…
200 purchased citations had no measurable effect
Citations are sold as a ranking booster. Two hundred were bought and measured against a baseline. Result: no…
AI Overviews and Local SEO: How to Get Google to Mention Your Business in AI Answers
Google AI Overviews are changing how local businesses get found. We tested which signals determine whether your business…
GBP Posts in 2026: The Formula That Drives Clicks and Improves Your Ranking
GBP posts are the most underutilized instrument in Local SEO. We analyzed 847 posts over 14 months to…
Local SEO for Freelancers in the Netherlands: More Clients Without an Advertising Budget
As a freelancer, you compete in Google Maps against established businesses with marketing budgets. Yet there are proven…
The Complete Guide to Local Keywords: How to Find the Best Opportunities in Your Market
Keyword research for local SEO differs fundamentally from national SEO. In this guide we show you how to…
Google Maps Competitor Analysis: How to Discover What Your Competitor Does Right
Want to know why your competitor ranks higher in Google Maps? This article teaches you how to perform…
How to Build a Local Backlink Strategy That Google Trusts
Backlinks for local SEO work differently than for national SEO. The quality and locality of referring domains matters…
Negative Google Reviews: How to Use Them as a Local SEO Weapon
Negative Google reviews are inevitable. But how you handle them determines not only your reputation — it also…
Local SEO for Multiple Locations: Scaling Without Damaging Your Rankings
Managing Local SEO for multiple locations is fundamentally different from a single location. Most businesses make mistakes when…